Our engaged community is actively interested in learning about how they can make better choices.
We speak to people wherever they are on their sustainability journey, whether they are well into their journey or just starting out.
Because of this, we make sure that our content is accessible, informative and practical.
Part of helping our community live more lightly on the earth includes increasing their awareness of brands and products that are environmentally friendly, socially responsible, and ethical.
We believe that we’ll help to build a stronger culture around making ethical choices by helping businesses that practice these principles reach an actively interested audience.
Pip’s community reads the practical information we deliver via our magazine, website, e-newsletter, podcast and YouTube channel with intent.
That means that they read to take action - whether that be to:
implement new practices or ideas in their garden;
upgrade the products they use to be as environmentally and socially conscious as possible; or,
find the perfect eco-conscious gift for a loved one.
To provide earth-conscious people with practical ideas, information and inspiration about how to create a life that nurtures the planet, themselves and their communities.
Pip acknowledges that we are all on different stages of our sustainability journey with different demands on our time. We share easy-to-understand and accessible content that can be incorporated into everyday practices, helping to make a better today for tomorrow.
Authenticity, understanding, trust, knowledge, beauty, empathy, inclusion, generosity, sustainability, regeneration
50, 000+ readers
50,000+ page views/month
18,000 users/month
60,000+ page views/month
27,000 subscribers
34% open rate
14.7% click rate
Average 8000 listens
per podcast
One of the things that keeps our community so engaged is their trust in us to feature only brands that help to reduce our community’s environmental footprint or make socially responsible, ethical choices.
The best way to check if you’re the right fit for Pip is to email us at [email protected]
We’ll have a friendly chat to see if Pip is the right marketing platform for you.
A visually beautiful publication, our gorgeous illustrations and photography invite people to pick up a copy, while our articles inspire readers to make positive changes in their lives.
Our articles encompass no-waste living, growing food, making compost, foraging, seed saving, preserving, fermenting, beekeeping, keeping chickens, green building, repair, DIY, crafting, recipes and much more.
In addition to relaxing back with a Pip magazine, our audience engages with us via our website, e-newsletter, podcast, YouTube channel, and social media communities.
The magazine is printed on premium recycled and FSC paper. We use an environmentally accredited Australian printer that uses 100% vegetable inks.
We use recycled paper hand-packed envelopes to send our magazines to subscribers.